Connect with your customers!
Printing your web address on all of your promotional materials such as bags and hangars is very important.
Creating a guest book in your offline store including email addresses will allow you to contact your loyal customers. Direct them to your virtual boutique when new merchandise arrives or when you are running a special promotion or sale.
Create a fair return policy. It will instill customer confidence if you are willing to protect their online purchases. Encourage them to visit your store to try on a different size or color. This will enhance your credibility even with those online shoppers located out of your local market.
Returns are costly, directly and to your reputation. Inspect every item carefully before shipping.

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ApparelLink Virtual Boutiques